Campaigns to promote local products
The company has developed or will develop relevant campaigns in order to promote local products.
About the data
This sub-metric is used to evaluate the metric : ""1.6 Local suppliers""
With this metric, based on GRI 204-1 Proportion of expenditure on local suppliers, we assess the local sourcing of products offered by retailers, especially fresh produce.
These products are likely to have the greatest environmental impact due to delocalisation because of their sales volume: in 2016, according to Femex data, in Spain we imported 1.6 million tonnes of fruit and 1.2 million tonnes of vegetables. Organisations such as Greenpeace warn of the CO2 emissions involved in this process (transport, cold storage...). Specifically, a review of studies carried out by Engineering Without Borders attributed between 15% and 20% of the greenhouse gas emissions produced by the agricultural industry to processing, packaging and transport.
With this metric, based on GRI 204-1 Proportion of expenditure on local suppliers, we assess the local sourcing of products offered by retailers, especially fresh produce.
These products are likely to have the greatest environmental impact due to delocalisation because of their sales volume: in 2016, according to Femex data, in Spain we imported 1.6 million tonnes of fruit and 1.2 million tonnes of vegetables. Organisations such as Greenpeace warn of the CO2 emissions involved in this process (transport, cold storage...). Specifically, a review of studies carried out by Engineering Without Borders attributed between 15% and 20% of the greenhouse gas emissions produced by the agricultural industry to processing, packaging and transport.
Methodology
We assess with a YES if the company carries out any initiative to promote regional products and thus bring the production of small producers closer to its customers, for example:
- Organization or participation in regional fairs
- Promotion campaigns in physical stores
- Marketing campaigns (online or offline)
- Training programs, awareness
- Awards ceremony for regional producers
This information can be found in any of the following reports published on the companies' website:
- Annual memory
- Corporate Social Responsibility Report
- Sustainability Report
- Environmental Report
- Report on Carbon Footprint
- Non-Financial Information Statement (EINF)
- Online store of the company
- Organization or participation in regional fairs
- Promotion campaigns in physical stores
- Marketing campaigns (online or offline)
- Training programs, awareness
- Awards ceremony for regional producers
This information can be found in any of the following reports published on the companies' website:
- Annual memory
- Corporate Social Responsibility Report
- Sustainability Report
- Environmental Report
- Report on Carbon Footprint
- Non-Financial Information Statement (EINF)
- Online store of the company
Value Type
Category
Options
Yes
No
Unknown
Research Policy
Community Assessed
Report Type
Annual Report
, Sustainability Report
, Code of Conduct
, Integrated Report
, Company Website