Environmental Integrity is about combining sustainability and responsibility in a way that aims to maintain and improve ecosystem sustainability. We can thus subdivide it into Environmental Ethics and Sustainable Resource Use. This makes also good sense to us following what we felt to be good arguments from Sven Lumsden: company actions on Sustainable Resource Use are often (though not always of course) driven by cost-cutting exercises (aka grabbing the low-hanging fruits), and to see if a company really understood what it means to be a responsible company it should be separated out from other environmental aspects.