Apple Inc.

Apple Inc.

Metrics Value

Research and Development Expense

2015 = $ 8.07B

Advertising Expense

2015 = $ 1.8B

Effective Income Tax Rate Continuing Operations

2015 = 0.264

Cost of Goods and Services Sold

2015 = $ 140B

Effective Income Tax Rate Reconciliation at Federal Statutory Income Tax Rate

2015 = 0.35

Net Income Attributable to the company

2015 = $ 53.4B

Deferred Income Tax Expense Benefit

2015 = $ 1.38B

Deferred Tax Liabilities Undistributed Foreign Earnings

2015 = $ 26.9B

Assets

2015 = $ 290B

Good Will

2015 = $ 5.12B

Sales Revenue Net

2015 = $ 234B

Unrecognized Tax Benefits Reductions Resulting from Lapse of Applicable statute of Limitations

2015 = $ 13M

Unrecognized Tax Benefits that would impact Effective Tax Rate

2015 = $ 2.5B

Gross Profits

2015 = $ 93.6B
+Wikipedia
Apple is an American multinational technology company headquartered in Cupertino, California that designs, develops, and sells consumer electronics, computer software, and online services. The company's hardware products include the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPod portable media player, the Apple smartwatch, and the Apple TV digital media player. Apple's consumer software includes the macOS and iOS operating systems, the iTunes media player, the Safari web browser, and the iLife and iWork creativity and productivity suites. Its online services include the iTunes Store, the iOS App Store and Mac App Store, Apple Music, and iCloud. Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in April 1976 to develop and sell personal computers.